Title: Specialist, Social Media and Web
Anticipated Closing Date: September 15, 2019
Position Summary: The overall purpose of this job is to plan and implement communications and marketing strategies through social media and web platforms.
Location of Position: Hardin Valley Campus
Required Documents Needed at Time of Application: Resume and copy of unofficial transcripts
Position #: 650840
Type of Appointment: Full-Time
Department: Marketing and Communications
Typical Duties & Responsibilities:
40% Establishes, maintains and manages all primary social media accounts for the College. Produces, edits, updates and posts relevant, engaging content on a variety of online platforms. Monitors analytics and SEO to optimize social media strategy. Stays up-to-date on new digital innovations and their impact on marketing and student recruitment. Monitors content from other College-affiliated social media accounts to ensure accuracy and maintain branding, making changes and suggestions as needed
25% Creates and implements strategic digital marketing campaigns.
10% Assists the Webmaster with content management and maintenance on the College’s web site. Produces, edits, updates and posts content.
10% Produces photography and videography for social media and digital media campaigns.
10% Consults with groups outside of the Marketing office to develop and implement social media strategies supporting college departments or events. Creates new social media accounts and email newsletters for departments or campus groups as needed.
5% Monitors, tracks and responds to exterior social media sources mentioning the College. Monitors social media channels for potential threats and reports findings to Campus Police.
Note: the College reserves the right to change or reassign job duties, or combine positions at any time.
Formal Training: Bachelor’s degree from an accredited institution in communications, public relations, marketing, social media or related field
Years of Experience: Three years of experience in social media strategy, marketing, communications, public relations or related field
Part-time work experience is calculated at 50% credit of full-time work experience.
Key Result Areas:
The Social Media and Web Specialist will create and coordinate strategic social media and digital media campaigns for student recruitment and retention and for overall College branding and reputation management. The Social Media and Web Specialist will create and post content — including writing, photography and videography — on a number of social media channels that promote the College’s mission and support the College’s brand.
Work Hours: 37.5 hours per week
Pay Rate: $36,610 - $44,980.00/per year. Pay will be determined based on related work experience above required. To be considered in determining pay, all related work experience must be listed on the application.
A summary of our benefits can be found on online: at http://www.pstcc.edu/hr/benefits.
Special Instructions to Applicants: To be considered for a position at Pellissippi State, you must create an on-line application. Your skills, abilities, qualifications, and years of experience will be evaluated using only what is recorded on your application. Please note: attaching a resume does not substitute for completion of the application form. Part-time work experience is calculated at 50% of full-time experience. Please note: to scan, upload, or attach documents, a computer and scanner are available at the Hardin Valley Campus Educational Resources Center, if needed.
Pellissippi State Community College is an EEO/AA/Title VI/Title IX/Section 504/ADA employer
If you have any problems or questions please contact Pellissippi State Community College’s Human Resources office at 865-694-6406 or by email at email@example.com.
If you are interested in this position, click on the link to the left to apply.